Thorough Market Research
Our team makes sure to do homework before we start marketing your app. This includes in-depth research about your product and your competitors so that we can go above and beyond that and work with original ideas.
Our experts in marketing team have gained experience over the years in marketing strategies and are ready to help you in any way with these proven strategies and experience.
Digital Marketing Strategies
Markfiniti has gathered a team of experienced professionals who are experts in digital marketing strategies. These digital marketing strategies demand a different approach than ordinary marketing which we make sure to provide satisfactorily.
Communication with User
Success of app marketing in part depends on incorporating user feedback into your product. We make sure that we set up mechanisms that record reaction and feedback of users that can be incorporated to improve user experience of the app.
Gaining new followers and increasing downloads is one the parameters of app growth. Through our marketing strategies like burst campaign, special discounts etc. we ensure that your app is duly advertised to gain followers in app stores.
Retaining followers your app has gained is quite important in mobile marketing. Our team takes into account user feedback and keeps improving user experience accordingly to help retain your app customers.
In today’s technologically advanced world, commercial and business activities have also been adapted to be used digitally. Our mobile phones have opened a whole new world for us. We can handle our businesses from our mobile devices and app marketing is one such endeavor in advertising your product.
App marketing basically is a way to advertise your app to potential followers/customers and increase downloads. But it is more than just gaining followers or increasing downloads. It lets you create your brand recognition, advertise it and interact with the community built around the app.
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What is In-App Marketing?
In-app marketing is basically a marketing campaign that happens within the app and is basically targeted towards those who have already signed up for your app. As a result, it focuses on improving user experience, engaging with users and understanding their feedback. It can include loyalty programs, informing regular users of certain incentives, promoting social shares as an incentive etc. It is another one of app marketing strategies.
How Successful is App Marketing?
You can gauge yourself how helpful app marketing is for you. A few pointers that can be indicators of its success are as follows. Tracking these pointers can give you an idea how you can change/improve your app’s outlook.
Active users Gathering data about users that remain active on your app during a week or a month can tell you about your app’s usage.
Session lengths How much time your customers spend on your app is also an indication of how successful your app is.
This stage in marketing advertises your brand to attract users. Different marketing strategies are used here like paid advertising, app store ads, social media advertising etc. that improves standing of your brand.
When more users download and use your app, the conversion on your app increases. Some instances of conversion are people making purchases on your app, set up an account or even download your app.
Keeping Users Engaged
App marketing values its customers as they are what makes that app or product. Therefore, app marketing devises ways to engage the customers in producing a better version of the app based on the feedback.
It is important to keep your customers once they have signed up. App marketing allows you to adopt ways in which you can retain existing customers by improving their experience.
Any marketing strategy adopted can be traced to measure its effectiveness to understand if a particular strategy is appropriate for that product or needs a change.
These marketing strategies can be implemented and received by customers very fast because of the use of advance technology on both sides.
What is mobile app marketing?
How to market a new mobile app?
How much does app marketing cost?
Is mobile app marketing worth it?
How big is the app market?
What is a good market penetration strategy for a mobile app?
How much does it cost to put an app on the market?
How to market a fitness app?
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