So now that you think you have mastered the art of SEO, let’s now talk about what we will write- the content ideas!
One of the key things you need to know about SEO copywriting is that you can make it as interesting as possible.
You can utilize every rule in the book but chances are your content will still fall flat.
Why do you think that is?
For the simple reason that the content you are actually writing matters too.
If you don’t have anything interesting to say, chances are you will bore your audience in no time, despite implementing the best strategies, you can still bore your audience out.
In that case, what should be done?
Simple- focus on your content and how to make it stand out!
In this article, I am going to be highlighting some of the best content ideas out there. Untapping content ideas which haven’t been used makes it up for great stories.
So let’s get on with knowing how to present great articles with great story lines:
Heard about Google Images?
When it comes to finding ways to create great content, you can make use of something which is called Google Image Tags.
This is when you type in a broad topic into the Google bar.
Then you click on the images result for that.
Once done, check out the various tags that appear.
These are Google’s suggestions and considering how SEO is all about making Google happy, you may want to get on with one of these.
The tags are basically closely related to the actual word in hand. But these mean that they are the ones people use more often and search for.
Get Familiar with Facebook Ad Library
Now this is something you probably didn’t heard of but it turns out it is actually quite useful.
You can consider it as one of the major and effective sources for getting good, solid proven content ideas.
So how you use it, is that you actually search for a Facebook page that is falling into your niche.
Once you have done so, you can then have a look into the kinds of ads that will fall into its running.
But there’s a catch- you will notice that there are traditional ads as well. And these are the kind you don’t want to focus on.
You have to make sure the focus remains on Facebook-boosted posts.
These are basically aiming to focus on a certain kind of content that they are aiming to have published.
Now you may be confused as to why does it matter?
This is because when you see that someone is paying for content to be promoted, it is actually for content which is already doing a good job.
Hence the promotion is to give it even a further ‘boost’.
Reddit’s Keyword Research Tool
This is when one of those rare kinds of tools which aims to provide you with content suggestions which are actually not focusing on a certain seed keyword.
It doesn’t split the keyword into further suggestions.
How it differs is that it will suggest what are the hot topics right know- basically an overview on what is popular in Reddit right now.
And that is what will get you to the higher reach. So simply just get a subreddit tool into your system.
The best thing about this system is that it also actually pulls up a list of keywords along with a complete breakdown on the monthly search volume data that comes from Google’s Keyword Planner.
Now I want to talk to you about another really helpful tool:
Understanding the Exploding Topics Tool
Now this may be a new one to work around. But how it works is, is that you will have a task to work around.
Instead of working around looking for similar keywords, it is best that you look for new ideas.
Now this can be a little hard when it comes to getting a high ranking but the idea is that when you make use of new topics, you are actually looking into suggestions which are not super competitive.
This allows for the search to pop up with great results when you make use of new words.
You will definitely get the advantage over others.
Getting on with The Blog Action
This is when you make use of yet another super idea which many people don’t realize- blogging.
Some content creators have suggested how when you write blogs, you need to keep an eye out for the next best thing- the comments bar.
So what does it basically stand for.
When you have written about a certain topic, the comments you get from your readers paves the way for you to utilize new suggestions on topics which are relating and for which people need feedback.
Now let’s look into how you can make use of your competition in the market.
Keeping An Eye Out On Competitors’ YouTube Channel
So this basically focuses on you looking into what your competition is up to.
Now I will break down on how you can get on with the action.
Firstly you visit the channel of your biggest competition in the market.
You look into the listing of their videos and see what comes up for the Most Popular ones.
When you do that, you will notice how many views do the popular videos have on them.
This gives you a complete overview of what are the most popular videos of your competition and make use of them for your own content writing possibilities.
Aside with this, you can also make use of other tools like blog posts, infographics and even podcasts.
So what other content tools and platforms you can make use of. Continue to read:
This runs and works in similar ways to BuzzSumo.
But why it is most useful in the way it has some special unique features.
For one thing, you can actually drill down to a certain keyword.
You can focus on how the content is most popular which brings in the highest traffic.
This means it ranks high on Google for CPC keywords.
You can also look into the sites which are actually publishing content which is falling into your niche.
So what about when you feel generating completely new ideas isn’t going to work for you. In such cases, what kind of option should you opt for.
Relaunching Old Posts
Well you can look into ways in which you can simply relaunch the older posts.
This means you are revisiting an old blog post and want to have it revamped in different ways. So you are basically just adding onto the existing content and playing up the interactive element.
This has proven to actually give a major boost to your existing audience. So it makes up for anything you were previously lagging behind in.
So let’s talk about how do yearly guides work.
The Impact of Yearly Guides
The thing to understand is that popular keywords are really difficult to rank for.
This is because they are super competitive and have a high keyword difficulty score.
So how do you make use of such keywords for which you know you won’t be able to get a high ranking for.
In those cases, you can aim to actually create yearly guides.
So how does this work?
You will look into ways in which you can effectively get a ranking for not just the keyword but also add on the keyword + year
This means you will be publishing an yearly guide to SEO and this includes those major effective keywords for which you wouldn’t otherwise be able to get a good ranking.
Related to Searches
So what does this signify?
Basically it means to look into and tap the market for low-competition and long-tail keywords.
How you will make use of this platform is that, again you will first search into a broad topic.
This can be about anything which you want to write on.
Then you will check into what pops up when you look into ‘searches related to…
Voila, this is your goldmine in determining what topics are popular and relating to your main keyword.
Again, since this is a list which is directly coming from Google, you know you can’t go wrong.
And now, I want to talk about podcasts and how their descriptions work.
Podcast-The Way They Work
Saving the best for last, this may be the least used and yet the major underrated portal for you to get killer content ideas.
How this works:
You head onto a podcast which is popular and is falling into your niche.
From thereon, look into the episode list of popular podcasts and see what works for you best. I am telling you that within 30 seconds or so, you will have a range of solid ideas that will definitely give great results.
Wrapping It Up
So there you have it. When it comes to creating solid content, the possibilities and options are endless. You just need to understand what works for you.
Explore the unexplored terrains and get yourself noticed.
When it comes to quality content; there is so much that can be done. You just need to get your street smarts in order and look into how this listing on finding great content ideas works. It will get you noticed in untapped ways, believe me!